Andrew Damer

Title: Senior Tour Marketing and Press Director, Allied Live

Roles:

Email: adamer@gmu.edu

Website

Andrew Damer has extensive experience developing and leading integrated marketing campaigns for a variety of Broadway, national, and international theatrical engagements and entertainment events. He has worked closely with many of the industry’s most respected producers, general managers, and creatives. As Senior Director at Allied Live, Andrew has overseen campaigns for The Book of Mormon, Motown the Musical, Once, Something Rotten!, and many other hit shows and events. Andrew came from AKA, a marketing and advertising agency servicing Broadway and live entertainment where he led campaigns for Spider-Man Turn off the Dark and The Book of Mormon, among many others. He also served as the Marketing Director for Broadway In Chicago where he managed a nearly three-year run of Jersey Boys, as well as many other resident, pre-Broadway, and touring productions at five downtown theatres. Andrew developed and taught an original practicum course, Marketing for Commercial Theatre, for Northwestern University’s School of Communication. He holds a B.A. in Theatre from Emerson College (Boston) and an M.B.A. in International Business and Marketing from Loyola University Chicago.

Education

BA in Theatre from Emerson College (Boston), MBA in International Business and Marketing from Loyola University Chicago